Mugdha Arora is working in social sector for the past 15 years and is an expert in the subject matter of corporate social responsibility and social policy. She co-founded many social initiatives, an ex-GE Executive, she is co-founder and currently the sub-editor of CSR Good Book, a compendium of sustainable and socially responsible brands corporations and foundations. She is the Award director at Mahatma Award, the highest honor for social impact leaders and change makers and under her leadership CSR Good Book initiative has gained tremendous momentum not only in India but in United States.

Managing Editors's note!

Corporate Social Responsibility in a post-COVID world - Unique opportunity to integrate social values

As the world emerges from the COVID-19 pandemic, global corporations will reorganize their operations to focus on resilience and risk mitigation. There is growing political and social pressure on businesses to priorities sustainability and social responsibility in their operations. Corporations are now facing more scrutiny than ever into their social and environmental stewardship and are expected to transition toward a more sustainable future.

Today's society is far more well-informed than in the past thanks to the progress in technology and improvements in the flow of information. Companies therefore need to be far more conscious about the impact of their business along the entire value chain. Businesses cannot continue to rely on one-off 'feel good' corporate social responsibility (CSR) initiatives without aligning their strategies to responsible values and integrating them into their daily operations.

The United Nations’ 17 sustainable development goals (SDGs) were explicitly designed to engage the private sector in addressing the world’s most pressing challenges. Four years into the UN’s 15-year timeline, the question is whether companies are advancing serious solutions or are simply embarking on a massive global public relations charade. Unfortunately, our internal research points to the latter. A dramatic and immediate change in direction by both companies and the UN will be essential if there is to be any chance of avoiding an embarrassing failure.

The 2023 edition of CSR Good Book is going to highlight ESG Practices taken up by corporations and organizations through their CSR fund, a great opportunity for every corporation to publish their ESG Impact Stories and Case Studies.

Best

Mugdha